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時間:2022-08-16 來源:本站 點擊:258次

Malaysian traditional flavors hop on China's Taobao******

In a factory located at Batang Kali, about 50 km away from the Kuala Lumpur city center, Oh Chee Keong, 52, has been stirring the gooey maltose concoction incessantly until it becomes thick. It is just one of the complicated procedures in producing traditional confectioneries named "Mua Lao" and "Lao Huei".

This year, with a much relaxed COVID-19 Standard Operating Procedures (SOP) and joining the Taobao Chinese New Year sales, Oh's Swee Len Food Industries has received overwhelming orders for "Mua Lao" and "Lao Huei".

"Knowing that these traditional crackers obtained fervent support from the public with the great sales from Taobao, I am sincerely feeling grateful and happy for this," Oh told Xinhua, smiling while his hands were non-stop packing the freshly made "Mua Lao" into boxes.

Bazaars, flower farms, malls, and traditional morning markets, those are the usual places that Malaysians would definitely visit during the preparation for Chinese New Year celebrations. Walking into another new year celebrated in the shadow of the COVID-19 pandemic, the public has also turned to online platforms in shopping for Chinese New Year goods.

Spotting the surging trend of shopping online for Chinese New Year goods, Alibaba has then collaborated with the Selangor state government after noticing the positive response from the public on the recent "Baik Selangor 2021-2022" program, featuring a competition of traditional food products with the winners certified as Good New Village Products.

The selected Good New Village Products being marketed on Taobao have received overwhelming support, with a sell-out rate at 90 percent during the five days of the Chinese Lunar New Year.

Among the best sellers, "Mua Lao" and "Lao Huei" from Swee Len Food Industries started off as homemade traditional Hokkien wedding biscuits in Batang Kali New Village.

"Mua Lao" is a sesame coated cracker and "Lao Huei" a crispy rice coated cracker. The giving of these delicacies symbolizes a blessing of sweet and eternal love to the newlyweds.

The century-old "Mua Lao" and "Lao Huei" making business now managed by Oh and his wife still remains true to the handicraft tradition, striving to retain the authentic tastes of the traditional confectionery.

Under Oh's rebranding effort, these crackers have moved beyond wedding tradition and become an everyday snack.

"I wish everyone could have a taste of this nostalgic flavor whenever they feel like having it, marching into e-commerce is a way for us to preserve my grandfather's painstaking effort in the craft of this traditional confectionery," Oh said.

"There are still a lot of traditional delicacies and cultural handicrafts yet to be discovered in Malaysia," said Jess Lew, country manager for Alibaba's Tmall World Malaysia.

Jess believes the new technology and resources that Taobao owns to serve transnational e-commerce platform could assist the long-established local businesses to adapt to the digital time.

Ng Lay Tien, 39, the second generation for Samy Bak Kut Teh, told Xinhua that times have changed, businesses now have to race in the e-commerce boom.

"We have never thought of Bak Kut Teh as something that could be sold online. Even my dad, the founder of Samy who is now 64 years old agrees to the concept of e-commerce," said Lay Tien.

Bak Kut Teh is a savory fragrant dish with pork ribs cooked with a complex broth of herbs and spices for hours, and is often served with a bowl of shallot-scented rice. It is believed that the dish was invented by the early Chinese immigrants mostly from China's Fujian province, who largely settled in Klang, Malaysia.

Local traditional businesses, especially restaurants, were dampened dramatically amid waves of the coronavirus infections and multiple lockdowns in response last year.

Noticing the trend of self-heating instant hot pot could be a turning point for Samy to break through the dine-in limit, the third generation of Samy Bak Kut Teh, 24-year-old Ng Kian Yu has been working on a kind of convenient, instant self-heating Bak Kut Teh pot.

"Being marketed on Taobao has brought great attention to our self-heating Bak Kut Teh pot ... people no longer have to dine in at Klang, but they now could still enjoy the authentic dish whenever and wherever they wish to," said Kian Yu.

"We hope to see traditional and cultural merchandises thrive in e-commerce, and through this raise awareness among the youth of the importance and preciousness of cultural heritage," said Jess Lew.

Barca facing Champions League exit after draw at home to Benfica******

MADRID, Nov. 23 (Xinhua) -- FC Barcelona are facing elimination from the Champions League after they were held to a 0-0 draw at home to Benfica in a rain-swept Camp Nou stadium on Tuesday night.。

The result means that anything less than a win for Barca away to Bayern Munich in the last group game would see them eliminated from the competition if Benfica win at home to Dynamo Kiev, who are assured of finishing last in the group.。

With several players out through injury or not being included in the squad for the Champions League, Xavi played a side with three central defenders and two wing-backs to try and use the full width of the pitch.。

Once again Barca started brightly and played some of their best football in the past few months, but they had a big let-off in the 35th minute when Nicolas Otamendi scored a spectacular shot for Benfica following a corner, only for the goal to be ruled out as the ball had curled out of play before his strike.。

At the other end Yusuf Demir fired against the bar after a ball from the left.。

As the game continued without a breakthrough Ousmane Dembele came on as a substitute for Barca. The Frenchman made his first appearance of the season after suffering a serious muscle injury during the European Championships and quickly got into the game, causing problems with his pace.。

Ronald Araujo had the ball in the net for Barca, but it was ruled out for offside and to add injury to disappointment Araujo had to leave the game moments afterwards with a muscle injury.。

Gerard Pique had half a chance in the 92nd minute, but Barca's Champions League hopes would have been all but over if Benfica substitute Haris Seferovic had done better than shoot wide when put clean through on goal by Darwin Nunez. The striker had only Ter Stegen to beat but put his shot wide of the post.。

Joan Jordan's 11th-minute goal and Rafa Mir's effort deep into injury time gave Sevilla a 2-0 win at home to Wolfsburg which keeps their hopes of reaching the last 16 will hinge on their result away to RB Salzburg in the last group game.。

In Tuesday's early kick-off, saves from David de Gea kept Manchester United in the game before late goals from Cristiano Ronaldo and Jadon Sancho gave the Premier League outfit a 2-0 win in Michael Carrick's first game in temporary charge after the sacking of Ole Gunnar Solskjaer on Sunday.。

The result books United's place in the last 16 of the competition, while Villarreal will qualify if they draw away to Atalanta in the final group match. Enditem。

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Beijing Stock Exchange to start trading on Nov. 15******

BEIJING, Nov. 12 (Xinhua) -- The newly-established Beijing Stock Exchange, intended to meet the financing needs of innovation-oriented small and medium-sized enterprises (SMEs) in the country, will start trading on Nov. 15, the bourse said Friday.。

The first batch of 81 companies will see their shares traded on the bourse starting on Monday, the exchange said in a statement.。

The total number of eligible investors will be more than 4 million after the exchange starts trading, said the exchange, adding that 112 security firms have been granted memberships of the stock exchange.。

The Beijing Stock Exchange will serve SMEs with the focus on innovation, promote the implementation of various policies and contribute to high-quality growth of China's real economy, said the bourse. Enditem。

第130届广交会线上线下融合举办 陕西企业广交朋友******





  目前,陕西各相关企业正积极参加线上、线下展,通过融合的方式,宣传展示陕西制造的品质和魅力。 华商报记者 黄涛





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